(1) Self-knowledge: faith for staff, customers and the society;
high efficiency: high-efficient market response, affair solution and two-way communication;
(2) Self-learning: devotion to constant learning for constant improvement and leading technology;
Professional: devotion to constant learning for constant improvement and leading technology;
(3) Self-examination: negation of ideologism, self satisfaction and conservation;
Assertion of active improvement, constant innovation and process with the times;
(4) Self-consciousness: understanding in implementation while implementation after understanding; action is the way of consciousness;
Summary of successful and unsuccessful for achievement;
(5) Self-praise: core competitiveness through self-knowledge, self-learning, self-examination and self-consciousness by the staff;
Core enterprise: the staff with core competitiveness is the key for self-praise of the enterprise;
